Thursday, February 05, 2015

Counterpoint claims Samsung the top smartphone maker in Q4 in 2014

According to Counterpoint Research, Samsung led the Indian market with a market share of 16.1% overall mobile phone and 27.4% smartphone in the fourth quarter of 2014. The report also claimed that Apple shipped half a million units in a quarter for the first time. It was possible for the strong demand for iPhone 6 and 6 Plus.
As per market research firm Counterpoint, Micromax captured 19.5% market share in the smartphone segment while it had 14.4% share in the overall mobile phone market which ranked it at the second spot. They also reported that Micromax’s smartphone shipments grew 75% on yearly basis but declined sequentially.

With less than 7% market share, Intex became the third largest smartphone maker in the quarter, surpassing Lava, Karbonn and Motorola. This homegrown company enjoyed a strong demand for Aqua 3G and Y Pro models which were in sub-$100 smartphone segment. Lava and Lenovo were taking fourth and fifth spot with 5.1% and 4.7% smartphone market share respectively.