According to Counterpoint
Research, Samsung led the Indian market with a market share of 16.1% overall
mobile phone and 27.4% smartphone in the fourth quarter of 2014. The report
also claimed that Apple shipped half a million units in a quarter for the first
time. It was possible for the strong demand for iPhone 6 and 6 Plus.
As per market
research firm Counterpoint, Micromax captured 19.5% market share in the
smartphone segment while it had 14.4% share in the overall mobile phone market
which ranked it at the second spot. They also reported that Micromax’s smartphone
shipments grew 75% on yearly basis but declined sequentially.
With less than 7% market
share, Intex became the third largest smartphone maker in the quarter,
surpassing Lava, Karbonn and Motorola. This homegrown company enjoyed a strong
demand for Aqua 3G and Y Pro models which were in sub-$100 smartphone segment. Lava
and Lenovo were taking fourth and fifth spot with 5.1% and 4.7% smartphone
market share respectively.
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