Thursday, April 02, 2015

PCB sells Broadcasting rights for $150 million for five years

The Pakistan Cricket Board (PCB) is going to get $150 million by selling the broadcasting rights of its international matches for the next five years.
According to a source close to the board, the broadcasting rights will be shared by Ten Sports and Pakistan Television Corporation (PTV) as they submitted a joint bid which was accepted by the bid committee of the board. It was approved by the board of governors.
Pakistan cricket board will get the entire amount if they can host India in a home series on neutral venue, said the source. If they fail to do it in this period then they will lose at least 60 percent of the total bid amount.

The main reason behind getting the whopping amount of money is that Pakistan is scheduled to play against India in two home series. No doubt, PCB will do anything to organize the home series against their arch-rival.