Vaio joins the smartphone market

Vaio Corp. has launched its first Android-based smartphone in Japan on Friday. The company is hoping to get some share in the mid-range smartphone market.

This new phone comes with a 5-inch display and a 13-megapixel camera. It has the company’s logo on both sides of the phone. It will run on Google’s Android 5.0 operating system.

As the phone is developed in partnership with Japan Communications, the telecom service provider, it will be found available here. It is priced at Y51,000 ($420). The telecom company is expecting to earn Y4 billion revenue during the first five months.

Vaio, which was sold by Sony, is thought to be biggest rival for Sony in Japan.