Wednesday, November 18, 2009

Ford Looking for a Revival through Small Car Segment

Ford Motor was one of the major car makers who faced a tough condition when economic recession was rife over the last few years. However, the Michigan based car maker is now looking for a revival through its small car segment. From aged people to younger generation all are jumping to small cars, even though economic recession is gradually becoming over.

General users have not got over the affect marked by recession yet. So, the consumer confident is not yet high. Moreover, fuel price hike would also lead car users towards small cars which consume less fuel. Well, I think, Ford should consider hybrid market seriously. Competition is not yet huge in the hybrid car market as Toyota is dominating and Honda is trying to grab a significant chunk of share in the market.

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