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Tuesday, June 02, 2009

General Motors Trying to Keep Consumer Confidence Intact in Asia

General Motors (GM) might be facing a tough time in domestic US car market, but the company is running very well in Asia, especially in China. Now, the automaker is trying hard to ensure that its Asian operations remain unaffected by the company’s bankruptcy threat in America.

GM might be doing well, but there is a probability that the company might lose consumer confidence in Asian markets like China because of its tumultuous condition in the US. That is what GM is now very much concerned with. GM China is now trying to differentiate the company from its patent company, by stating that GM China is nothing but a joint venture involving Detroit auto maker and Shanghai Automotive Industrial Corp in which both the companies have 50 percent shares each.

Related article:

The Wall Street Journal

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