Monday, May 08, 2006

Malaysia planning to join with Foreign Automobile Producers

Written by: S.M.Mehdi Hassan
Malaysian national auto company Proton has been facing serious trouble. After the country had let foreign automobile producers to market their products the company started to lose its market. In 2002 the Malaysian auto company controlled 62% of the domestic market but it came down to 42% last year. Now it has become desperate to regain its position in the market. So it is trying to tie up with foreign companies. Recently, Proton has talked with Peugeot, a French auto company. Peugeot is the second largest automobile producer in Europe. I found that has published three news on this topic and according to the latest one the two companies has not reached any final decision yet. The two companies are planning to jointly develop models for the Southeast Asian market. Within the next few months the companies are about to sign a MOU (Memorandum of understanding). The new model developed by the companies will be either named Proton or Peugeot or Citroen. Proton is also talking with another German company Volkswagen AG to develop a model and market it in Southeast Asia and India.
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